Marketing Automation Drives Leads and Sales
Have you automated the process of nurturing your leads through the buying cycle? Have you purchased a Marketing Automation system, but don’t yet have the strategy and assets in place to use it effectively? Are you struggling to manage the system to its full potential? Portalnix can help.
Marketing Automation Drives Leads and Sales
The use of Marketing Automation and Lead Nurture Systems has grown dramatically in the past few years. Since 50% of qualified leads are not ready to purchase immediately, automating the process of following up with those prospects to move them through the buying cycle will allow you to more effectively leverage the leads you already have in the pipeline, and drive more sales over time. According to Forrester Research, companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. And according to Gartner Group, companies that automate lead management see a 10% or greater increase in revenue in 6-9 months
Portalnix Marketing Automation Strategy
Portalnix understands the power of creating effective Marketing Automation and Lead Nurture marketing campaigns with personalized copy, engaging design, and highly relevant content that moves your prospects through the buying process. We will start the nurture program by working with you to develop your email marketing strategy; including targeting and segmenting your audiences appropriately, developing engaging creative, identifying and developing a relevant content architecture, implementing lead scoring, and creating a thoughtful email deployment series to consistently communicate with your prospects. We will design email and landing page creative templates based on your corporate branding and look and feel of your website, compose a series of offer-focused emails that move your prospects through the buying cycle, and implement a lead nurture management system that automates the process to drive and analyze results. Once the campaign is launched, Portalnix will manage the system on an ongoing basis and provide comprehensive reporting and analytics. The outcome of this program will result in more of your leads converting into customers and a very positive ROI for the program.
Portalnix Marketing Automation Services Include:
- Marketing Automation Software Implementation and Testing
- Lead Scoring design and implementation
- Email Template Design
- Email Copywriting
- Testing and optimization
- Landing Page Design and Implementation
- Marketing Automation System Program Management and Reporting
When you are looking for an agency to help you design and implement a Marketing Automation Lead Nurture system, you need a firm with solid experience, a strong portfolio and excellent design skills that you can trust. You also need a firm that has the technical capability to get the job done and a team of awesome people with strong communication skills and a proven methodology to make sure the project is done on time and on budget.
If this is what you are looking for, Portalnix is the firm for you.
- Marketing Automation Services Experience- Portalnix has many strong case studies of successful Marketing Automation projects that show how we can develop and implement a successful Marketing Automation program.
- Marketing Automation Technical Experience – Portalnix has experience with Hubspot, Marketo, Pardot, Loopfuse – as well as other major Marketing Automation software tools.
- Email Design Skills and Portfolio – Portalnix has designed and written hundreds of beautiful emails and landing pages that are effective at achieving our clients’ business goals.
- A Team of Awesome People you can Trust – According to our clients, the Portalnix team is very responsive and a pleasure to work with. From start to finish, we will make the Marketing Automation project a positive experience for everyone involved.
- Proven Methodology – Your project will hit the ground running with our Marketing Automation methodology that will drive the project forward and make sure all bases are covered. We’ll make sure that we fully understand your business and get the job done on time and on budget.
If you are ready to start turning more raw leads into sales ready leads and use a Marketing Automation System effectively, contact us for a free assessment of your current email program.